{"id":54380,"date":"2026-03-10T09:47:19","date_gmt":"2026-03-10T13:47:19","guid":{"rendered":"https:\/\/thinkorange.com\/?p=54380"},"modified":"2026-03-10T09:51:18","modified_gmt":"2026-03-10T13:51:18","slug":"announced-weekly-were-trying-to-be-less-engaging","status":"publish","type":"post","link":"https:\/\/thinkorange.com\/blog\/announced-weekly-were-trying-to-be-less-engaging\/","title":{"rendered":"ANNOUNCED Weekly | We’re trying to be less engaging."},"content":{"rendered":"\t\t
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We’re trying to be less engaging.\u00a0<\/h2>\n
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Which is a weird thing for any business to say.

As a statement, it\u2019s counter-intuitive. Just think of the lengths every other business you interact with goes to encourage more engagement \u2014 to get you visiting more frequently and staying for longer; to get you to read more, watch for longer and click deeper.

Take Facebook, for example. Every part of the platform is designed to keep you there. Endless scrolling. Notifications engineered to pull you back in. Algorithms that learn what holds your attention so they can show you more of it. The goal is simple: keep you engaged for as long as possible.

Our goal is the opposite.

That\u2019s because, rather than trying to sell you something when you\u2019re on our platform, we\u2019re trying to give you something.

More time.

More time with your teams, more time with families, and more time with the kids you\u2019re responsible for shepherding. The stuff that matters.

To do that, we want you spending less time on your computer. As little as possible.

And so, everything we\u2019re working on is designed to improve efficiency; to deliver a service that\u2019s as close as possible to what you want before you\u2019ve made a single edit, and then to ensure any tweaks you do need to make are exceedingly simple to execute.

It\u2019s a work in progress (and always will be) – our commitment to continuous improvement means the \u2018quest for better\u2019 never ends. But we can promise you that every member of our team is dedicated to making our entire ecosystem quicker and easier to use, so you have more time to focus on the things that really make an impact.

In the interest of saving time, let\u2019s call it a wrap for this newsletter and let you get on with your day. If you\u2019re interested in learning more, below are some brief highlights from the last week or so, as well as more information on\u00a0Church Conference<\/a>\u00a0– our upcoming event in Dallas where we\u2019ll be sharing the three biggest announcements in Kids Min history!

Hope to see you there!<\/p>\n<\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Missed the latest episode of ANNOUNCED?<\/h2>\n

\ud83d\udc49\u00a0Watch the full replay<\/a><\/p>\n

What We Covered This Week<\/h2>\n


Church Conference Updates<\/strong>
Church Conference<\/a>\u00a0is coming to Dallas April 28\u201330 and spots are filling fast. This three-day gathering is designed to help church teams return home unified in strategy, clear in purpose, and intentional in impact as they partner with families to\u00a0reach the next generation.<\/p>\n


Senior Leader Experience<\/strong>
This year\u2019s Church Conference also introduces a brand-new\u00a0Senior Leader Experience<\/strong><\/a>, creating space for senior pastors and executive leaders\u00a0to connect, strategize, and learn alongside peers facing similar leadership challenges in ministry today.<\/p>\n


Daily Conference Ticket Giveaways<\/strong>
We\u2019re giving away\u00a0one free Church Conference ticket every day this week<\/strong>, along with\u00a0daily $25 ticket vouchers<\/strong>. Day 2 is happening now! Follow\u00a0@achurchconference<\/strong><\/a>\u00a0on Instagram for a chance to win.<\/p>\n


Kingdom Quest VBS<\/strong>
Kingdom Quest<\/a>\u00a0is an epic journey that helps kids discover God\u2019s Kingdom and what it means to become more like Jesus in everyday life. The experience includes engaging Bible storytelling, music, media, and activities that guide kids through a meaningful VBS adventure. Churches can also bring the world of Kingdom Quest to life with\u00a0themed products<\/a>\u2014from leader gear and kid giveaways to d\u00e9cor, signage, and interactive elements that reinforce the theme and create an immersive VBS experience.<\/p>\n


New Kingdom Quest VBS Songs<\/strong>
The final three original songs for\u00a0Kingdom Quest VBS 2026<\/strong>\u00a0have officially dropped, completing the full soundtrack for this summer\u2019s experience. All songs are now available on streaming platforms.<\/p>\n

Spotify<\/a>\u00a0|\u00a0Apple Music<\/a>\u00a0|\u00a0APlay<\/a><\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Looking Ahead<\/b><\/h2>

This year is full of possibilities.<\/span><\/p>

We\u2019re building, refining, and listening\u2026 because your feedback shapes what comes next. If something isn\u2019t working or if there\u2019s a tool that would make your job easier, we want to hear from you.<\/span><\/p>

Reach out to your <\/span>Customer Success partner<\/b> anytime or email us at <\/span>hello@amazinglife.com<\/span><\/a>. We\u2019d love to walk alongside you. We\u2019ll see you next week.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Rather than trying to sell you something when you\u2019re on our platform, we\u2019re trying to give you something \u2013 more time.<\/p>\n","protected":false},"author":1,"featured_media":53267,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[90,524,523,104,165],"tags":[],"authors":[1892],"life-stage":[],"class_list":["post-54380","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-child-development","category-curriculum-strategy","category-ministry-leadership","category-orange-strategy","category-technology","authors-amazing-life"],"acf":[],"yoast_head":"\nANNOUNCED Weekly | Amazing Music, Show Refreshes & Church Conference 2026<\/title>\n<meta name=\"description\" content=\"Kids ministry never stops evolving, and neither do the tools you use to disciple the kids and families you serve. 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